Looking for a laid-back slice of Phuket that feels worlds away from the tourist crowds?

Let us introduce—or reintroduce—you to Rawai Beach Phuket, a southern gem known for its local charm, slower pace, and relaxed seaside vibe. While places like Patong or Kata pull in the party crowds and resort seekers, Rawai has quietly stayed true to itself—and that’s exactly why people love it.

So, is Rawai still Phuket’s chillest seaside town? We think yes. Here’s why:

🌊 Rawai Isn’t a Swimming Beach—and That’s a Good Thing

First things first: Rawai Beach isn’t the place for sunbathing and swimming. Instead, it’s a working beach—lined with longtail boats, beachfront restaurants, and the kind of rustic authenticity you won’t find up north.

What you do get is a peaceful shoreline perfect for morning walks, local seafood lunches, or catching a breezy sunset with a drink in hand. It’s not manicured, and that’s the magic.

🧡 It’s Where Locals (and Long-Term Expats) Actually Live

Rawai isn’t just a place tourists visit—it’s a place many people choose to live. With its quiet roads, Thai cafés, muay thai gyms, yoga studios, and locally owned shops, it offers a real sense of community.

You’ll see retirees, digital nomads, families, and even locals walking their dogs at sunset. It’s Phuket, but softer.

🛶 Island Hopping Starts Here

One of Rawai’s biggest perks? It’s the launch point for island adventures. Hop on a longtail boat and head to Coral Island, Bon Island, or even Racha Islands within 15–30 minutes.

While others drive an hour to tour piers, Rawai locals are already sipping coconut water on a nearby beach.

🍲 Seafood & Sunsets Go Hand in Hand

Just behind Rawai Beach is the Rawai Seafood Market, where you can pick your own fresh catch and have it cooked at a local restaurant on the spot. Think spicy grilled prawns, garlic squid, and steamed fish with lime—and all while sitting just steps from the ocean.

And when the sun sets, the beachfront turns golden. It’s calm, uncrowded, and wonderfully understated.

🛏️ You’ll Find Boutique Villas, Not High-Rise Hotels

Unlike tourist-heavy areas, Rawai isn’t filled with sky-high resorts. Instead, you’ll find cozy villas, boutique apartments, and private pool stays tucked into tropical side roads.

Whether you’re staying for a week or a few months, Rawai offers quiet comfort without sacrificing convenience.

So, Is Rawai Still Phuket’s Chillest Seaside Town?

Absolutely. Rawai is the kind of place where days are slower, mornings are breezy, and the vibe is effortlessly local. Whether you’re looking to escape the crowds, stay longer, or explore Phuket like a resident, Rawai Beach still holds its crown as the island’s most relaxed coastal corner.

Planning a visit or long stay in Rawai?

Check out our handpicked villas, tour options, and local tips right here at Phuket Tours and Rentals. We’re based in the neighbourhood—so you get real advice, real service, and real local experiences.